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World Mental Health Day 2026: Everything’s Better When Mental Health Matters

This World Mental Health Day, Let’s Create A Change Together

Mental health affects every one of us. It shapes how we work, learn, connect with others and navigate life’s challenges.

Yet many people continue to struggle in silence because of stigma, lack of understanding, or limited access to support.

This World Mental Health Day, Mind HK is bringing together corporates, community organisations and individuals to build a Hong Kong where mental health is understood, valued and supported every day – not just on that one day each year.

The campaign invites everyone to take meaningful action, whether by creating mentally healthy workplaces, supporting public education, participating in community events or championing mental wellbeing within their own networks. 

Why This Campaign Matters

Mental health is one of the defining social and workplace challenges of our time. Across Hong Kong:

  • Employees are experiencing increasing levels of stress, burnout and emotional exhaustion.
  • Organisations are recognising that employee wellbeing directly impacts productivity, retention and workplace culture.
  • Communities are calling for more open conversations, better support and reduced stigma.

World Mental Health Day provides an opportunity to turn awareness into action.

Rather than focusing on a single event, Mind HK’s campaign is designed to inspire action throughout the year – bringing together workplaces, schools and communities to create sustainable impact.

Building Mentally Healthy Workplaces Together

Mental health is no longer simply an employee benefit.

The Mental Health Landscape

The Change of Employee Expectation

(1) Aon and TELUS Health Asia Mental Health Index Report 2023

(2) AIA Survey of Hong Kong Workplace Wellbeing in 2026

(3) Mental Health and Life-Defining Moments in Hong Kong. A Mind HK and Manulife Hong Kong research report in 2025

Why Join the Pledge?

Pledge for Change is Mind HK’s flagship corporate initiative for World Mental Health Day 2026, helping organisations turn good intentions into meaningful action.

Participating organisations receive practical support to make workplace wellbeing easier to implement.

Benefits include:

Why Your Support Matters

Your participation directly supports Mind HK’s ongoing operations and funds essential services for the wider community, including:

  1. iACT® Services: Providing low-cost, evidence-based psychological support and early intervention therapy to individuals facing mental health challenges, ensuring help is available to those who need it most.
  2. SME Inclusivity: Subsidising and enabling smaller organisations and SMEs to access high-quality mental health training and practical workplace wellness toolkits.
  3. Building a Supportive, Stigma-Free Community: Raising public literacy regarding early mental health intervention and working to reduce social stigma, encouraging more individuals to seek support early.

Get Involved

If your organisation would like to establish a structured framework for long-term workplace mental health support, we welcome the opportunity to collaborate with you.

Please contact our team at fundraising@mind.org.hk to learn how your company can participate in the 2026 Mental Health Pledge.

What is iACT Service?

Improving Access to Community Therapies (iACT®) is one of the services from Mind HK. Trained Wellbeing Practitioners will offer initial assessment and early intervention for people dealing with mild to moderate symptoms of depression, anxiety, or other emotional difficulties.

The service includes 6-8 sessions of low-intensity psychological support, the flexibility of the service allows individuals to receive free and timely support when needed.

If you’re aged between 18 – 65 and are facing some emotional challenges, we would like to invite you to take an online assessment for us to gain a better understanding of your current emotional struggles.

If you’re eligible, we’ll get you connected with a Wellbeing Practitioner within two weeks to sort out the next steps.

To ensure our services remain sustainable and accessible to all, we utilise a sliding scale fee model based on household income starting 1 June 2026. Sessions range from free of charge to HK$ 150 – HK$ 300, as detailed in the table below.
By contributing what you can, you directly support the longevity of our iACT services. These fees sustain Mind HK’s vital work, ensuring our support remains available for those who need it most. Furthermore, your contribution fuels our broader mission, including school-based programmes, mental health training, and essential awareness campaigns across the city.
Monthly Household Income Fee Per Session
≤ HK$ 20,000 Free
HK$ 20,001 – HK$ 40,000 HK$ 150
>HK$ 40,000 HK$ 300
*To ensure fairness and the proper allocation of resources, we conduct occasional random checks to verify that assigned fee levels remain aligned with our users’ current financial circumstances.
**You may also choose to receive services provided by a Trainee Wellbeing Practitioner or an Alumni Wellbeing Practitioner. The fees will be waived, and the wait time may be longer.

All payments made are non-refundable. If you are facing special circumstances, please let us know. We may consider a refund on a case-by-case basis depending on your specific situation.

Yes. In addition to income-based waivers, you may choose to receive support from a Trainee Wellbeing Practitioner or an Alumni Wellbeing Practitioner volunteer. In these instances, fees are waived, though wait times may be longer.

You may reschedule your appointment up to two times during your service period. Please note that all changes must be made at least two working days prior to your scheduled session.

Yes, you may choose to discontinue the service at any time.

The service runs for about 3 months and includes 6-8 support sessions, tailored to your needs.

We encourage you to attend all sessions and actively practice the tips and exercises provided by your Wellbeing Practitioner.

We take your privacy seriously. Your chats with the Wellbeing Practitioner are confidential.

 

We won’t share any of your info unless you’ve provided consent or if there are risks detected.

This programme isn’t suitable for people facing emergencies, major setbacks, or those diagnosed with serious or complex mental health conditions.

 

If you’re having thoughts of suicide or self-harm, this programme might not meet your needs, so please seek help right away. You can check out Mind HK’s “Find Help Now” page for immediate information and services.

Most of our Wellbeing Practitioners have backgrounds in psychology or counselling and are passionate about mental health. They’ve gone through about 140 hours of intensive training and completed at least 120 hours of supervised clinical practice over 9 months to ensure the quality of service.

 

They’re trained by accredited local experts in the mental health field, including clinical psychologists, counselling psychologists, counsellors, and psychiatrists. Plus, we regularly check how effective our services are. All service outputs and performances are subject to consistent monitoring.

Who is suitable for participating in this programme?

This programme welcomes anyone between the ages of 18 and 65 who may be feeling lost or facing emotional difficulties. Please note that this programme is not suitable for individuals diagnosed with severe or complex mental health conditions.

This programme is not suitable for individuals diagnosed with severe or complex mental health conditions, but suitable for those who experience mild to severe moderate anxiety, mild to moderate depression, or other emotional challenges. If you are currently experiencing a major setback or even having thoughts of suicide or self-harm, please visit the “Find Help Now” page on our Mind HK’s website for immediate information and services.

After signing up, our Wellbeing Practitioner will contact you within two weeks to schedule a convenient time for a 45-minute conversation, either via video or phone call, according to your preference. During the conversation, the Wellbeing Practitioner will understand your current situation and help you gain a better understanding of your emotional state based on the questionnaire you filled out during application. Additionally, they will provide recommendations for appropriate community resources based on your needs, helping you take an important first step in taking care of your mental health.

Although the intervention procedure is mostly standardised, Wellbeing Practitioners will work flexibly with clients to address individual presenting problems and unique characteristics.

Our Wellbeing Practitioners are trained to support people who experience mild to moderate mental health difficulties primarily. This programme is not suitable for the situations mentioned above. If you are currently experiencing a major setback or even having thoughts of suicide or self-harm, please visit the “Find Help Now” page on our Mind HK’s website for immediate information and services.

Your conversations with the Wellbeing Practitioner are absolutely confidential. Any information about you will not be shared with anyone without your consent unless you or others are at immediate risk or the Wellbeing Practitioner has reason to believe that you may be in imminent danger.
Supervisors will monitor trainees’ development throughout the placement to ensure that they are meeting the required level of competency to pass the training course at the end of the placement.

Yes, it is necessary to book an appointment in advance by filling out the form. Additionally, you can select one of the five stores yourself. We will allocate clients to different Wellbeing Practitioners based on their chosen location.

Before having the conversation, we will ask you to fill out a basic questionnaire for preliminary screening assessment. This screening process aims to ensure that the training received by the Wellbeing Practitioners is sufficient to meet the needs of the individuals receiving the service. If it is determined after the screening assessment that the service is not suitable for you, Mind HK will provide alternative recommendations to ensure your safety and support.

For adults who are suitable for this service, all Wellbeing Practitioners have received training on how to identify and respond to safety and risk issues. If you have any concerns about the support process, the Wellbeing Practitioners have appropriate measures in place and will develop response plans based on the urgency of the situation. They can also access support from clinical practitioners from Mind HK or participating organisations.

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What private training does Mind HK provide?

Mind HK provides 4 themes of mental health training, including: Supporting Self, Supporting Others, Family Wellbeing and DEI (Diversity, Equity and Inclusion).

 

Check out the brochure here for more information.

Mind HK provides a wide range of standardised mental health training, which can be tailored to different circumstances. Chat with our team to explore more! 

Our trainers come from a diverse, accredited pool of clinically experienced professionals. Check out our trainers’ biographies here.

Yes, the Mental Health First Aid class of Mind HK is internationally accredited by the MHFA International. The content and certification is delivered by trainers certified from the Mental Health Association of Hong Kong. You can find out our trainers accreditation here.

We are here to support your mental health education journey! Reach out to us and chat with our team.

World Mental Health Day 2026: Everything’s Better When Mental Health Matters

This World Mental Health Day, Let's Create A Change Together

Mental health affects every one of us. It shapes how we work, learn, connect with others and navigate life's challenges.

Yet many people continue to struggle in silence because of stigma, lack of understanding, or limited access to support.

This World Mental Health Day, Mind HK is bringing together corporates, community organisations and individuals to build a Hong Kong where mental health is understood, valued and supported every day - not just on that one day each year.

The campaign invites everyone to take meaningful action, whether by creating mentally healthy workplaces, supporting public education, participating in community events or championing mental wellbeing within their own networks. 

Why This Campaign Matters

Mental health is one of the defining social and workplace challenges of our time. Across Hong Kong:

  • Employees are experiencing increasing levels of stress, burnout and emotional exhaustion.
  • Organisations are recognising that employee wellbeing directly impacts productivity, retention and workplace culture.
  • Communities are calling for more open conversations, better support and reduced stigma.

World Mental Health Day provides an opportunity to turn awareness into action.

Rather than focusing on a single event, Mind HK's campaign is designed to inspire action throughout the year - bringing together workplaces, schools and communities to create sustainable impact.

Building Mentally Healthy Workplaces Together

Mental health is no longer simply an employee benefit.

The Mental Health Landscape



The Change of Employee Expectation


(1) Aon and TELUS Health Asia Mental Health Index Report 2023

(2) AIA Survey of Hong Kong Workplace Wellbeing in 2026

(3) Mental Health and Life-Defining Moments in Hong Kong. A Mind HK and Manulife Hong Kong research report in 2025

Why Join the Pledge?

Pledge for Change is Mind HK's flagship corporate initiative for World Mental Health Day 2026, helping organisations turn good intentions into meaningful action.

Participating organisations receive practical support to make workplace wellbeing easier to implement.

Benefits include:






Why Your Support Matters

Your participation directly supports Mind HK’s ongoing operations and funds essential services for the wider community, including:

  1. iACT® Services: Providing low-cost, evidence-based psychological support and early intervention therapy to individuals facing mental health challenges, ensuring help is available to those who need it most.
  2. SME Inclusivity: Subsidising and enabling smaller organisations and SMEs to access high-quality mental health training and practical workplace wellness toolkits.
  3. Building a Supportive, Stigma-Free Community: Raising public literacy regarding early mental health intervention and working to reduce social stigma, encouraging more individuals to seek support early.

Get Involved

If your organisation would like to establish a structured framework for long-term workplace mental health support, we welcome the opportunity to collaborate with you.

Please contact our team at fundraising@mind.org.hk to learn how your company can participate in the 2026 Mental Health Pledge.