Mind HK Media Awards



Mind HK Media Awards 2020

The Mind HK Media Awards 2020 will take place at the start of 2021. Submissions will open in August 2020. If you would like to learn more about eligibility and categories please visit: https://www.mindhkmediaawards.com

Should you have any enquiries about submitting your work, becoming a shortlister/judge, available sponsorship opportunities, or would simply like to learn more, please email [email protected].

About the Mind HK Media Awards

For two years now, Mind HK has run the Mind HK Media Awards, an annual event celebrating the media in Hong Kong who challenge perceptions of mental health through their work. The event works to encourage ethical and balanced portrayals of mental health in the local media, as an incentive for the media to curate more rounded and accurate coverage of mental health.

The Awards has attracted over 100 submissions annually from a range of local and international media published in Hong Kong, from broadcast, digital content, to feature articles. A range of esteemed judges from a range of professional backgrounds in the media and mental health have joined us to identify the best portrayals of mental health in the media. In 2019, 12 awards (in English and Traditional Chinese) were handed to media professionals as an acknowledgement of their effort in challenging perceptions towards mental health. In 2020, submissions will be accepted for the following categories:

  • Journalist
  • Broadcast
  • Student Journalist
  • Digital Champion
  • Making a Difference
  • Speaking Out

*To be eligible for the Mind HK Media Awards 2020, programmes or articles must have been broadcast or published in Hong Kong or have been available online between 1 July 2019 and 30 June 2020 (inclusive). We will accept submissions in English or Chinese.

For further information and to learn more about submitting work, please visit www.mindhkmediaawards.com

Mind HK Media Awards 2019 Recap

Why the media?

Inspired by the Mind Media Awards in the UK, we believe encouraging accurate, ethical, and impactful mental health reporting will help decrease stigma around mental health, removing a key barrier to care and encouraging help-seeking behaviour.

Media platforms have incomparable collective reach and influence; it shapes our attitudes towards mental health and the stigma around it, impacting the well-being of those facing mental health problems.

According to a 2015 study reviewing five local Hong Kong papers, 27.9% of mental health-related content included a reference to “dangerous” or “violent intention”; 26.2% of news articles with mentions of mental illness showed a negative and inaccurate representation of mental health, only 13.3% showed accurate and positive representations. The result of inaccurate representation only fuels the existing negative attitudes and stigma around mental health in Hong Kong. Research indicates that 73% of those with mental illness felt that they had been treated negatively as a result of media coverage.


Have a question or want to learn more? Email [email protected]