Dr. Olga Zayts is a Professor at the School of English, the University of Hong Kong. Her research interests and expertise span across several healthcare contexts in Hong Kong, including prenatal screening and diagnosis, genetic counselling, direct to consumer genetic testing, and most recently mental health. She arrived in Hong Kong 15 years ago after finishing her doctorate training in Europe. At HKU she has founded the Health Communication Research Cluster (HCRC) and she has led several large scale nationally funded interdisciplinary projects, working in close collaboration with several public hospitals and the Clinical Genetic Services of Hong Kong. She has published widely on various issues of communication in multicultural and multilingual healthcare contexts in “Social Science and Medicine”, “Sociology of Health and Illness”, “Patient Education and Counselling”, “Journal of Genetic Counselling” and other high-impact international journals. Her most recent monograph “Language and Culture at Work” (with Palgrave McMillan) addresses cultural issues in healthcare and other professional contexts.